Design Direction for Netflix is a Joke Fest: Outside Joke at the Hollywood Palladium in downtown L.A.
ROLES
Art Direction
Design Direction
Graphic Design
Environmental Graphics
Wayfinding System
Festival Design
Modular System Design
Experiential Design
CREDITS
Client: Netflix
Experiential Agency: Superfly
Branding Agency: Mother
CHALLENGE
Check back soon!
EXPERIENTIAL TEAM
Executive Creative Director: Inessah Selditz
Creative Director: Matthew Dillman
Design Director: Mike Zoppo
Graphics Lead: Terence Harp
Production Designer: Lora Bojinova
AWARDS
Design System
System Overview
Graphic Elements
Maximalist Stickers Application
Environmental Stickering
Graphic Use of Color
Environmental Design Pillars
Multicolor Structures
Hedge and Turf Environmental
Plastered Sticker Motif
Collateral
Site Map
User Journey
USER JOURNEY
Entry Tunnel
USER JOURNEY
Food Tents
USER JOURNEY
Monolith
USER JOURNEY
Main Stage
USER JOURNEY
Activations
How it Went